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memesis: meme-x and memetics |
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memetics is a whole new school of thought which
studies the spreading and transmission of 'memes' - ideas,
thoughts, tunes, catch-phrases, fashions, beliefs, etc:
self-replicating information patterns, which in some ways
can be analogized on the cultural level with genes on the
biological level - by viewing them as being living
organisms. |
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oxford zoologist richard dawkins is credited with
first publication of the term and concept of meme
[Dawk76],
although such ideas are not original with him. a meme
thereby is viewed as a unit of mental information in the
same way that a gene is a unit of biological information - a
metaphor of an idea as a transposon, a pattern of thought as
a virus, a knowledge structure as a chromosome. it is argued
that memes compete to spread their information through a
social population in the same ways genes compete to spread
their information content through a biological
population. |
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at present memetics is somewhat controversial. partly
this is due to misunderstandings about what it means
['meme' is in danger of suffering the same fate
as 'paradigm']. it is used to denote, variously, neural
structures, cultural artefacts, practices, economic systems,
religions, concepts, phenotypic traits, self-awareness, and
epigenetic predispositions. memes are thought by some to
control behaviour, by others to be acquired through a choice
or act of will. the term gets applied to all levels of
social and cultural structure, from minimal semantic
entities like phonemes, through more molecular entities like
phrases and snatches of music, to entire traditions and
worldviews. in this blooming buzzing confusion, the
usefulness of memes as a category is being lost or degraded,
although this will eventually change in time, as the field
matures. |
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[it is interesting to note that the idea of a meme is
itself a meme and therefore, according to gödel's
incompleteness theorem, cannot be proven objectively,
vide Cost91].
if you have ever heard the idea of "a chicken is an egg's
way of making another egg" and you understand it, then this
is basically the same thing applied to ideas. confused?
don't worry, it will make more sense after reading one of
the introductory articles. |
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in any event, the meme 'meme' has become endemic in the net, making dawkins a kind of intellectual typhoid mary [an idea which fails to propagate beyond the person who first thinks of it is not a meme]. |
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